Our little space on the web to share our thoughts, processes, and what goes on behind the scenes.

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Brand Guide

Branding vs. Marketing

October 21, 2021

Branding vs Marketing. What’s the difference? Before we jump in, we need to talk about what branding is. And if you haven’t read our blog post on Branding, check it out here! When people ask me, “What’s the difference between branding and marketing?” I try to explain it by comparing them to dating and getting […]

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Hello, my brand is...

Hello, My Brand is…

October 8, 2021

Did you know that colors evoke certain emotions and help people form an impression about your brand? Just think of all the potential customers who haven’t quite gotten to know your business yet, but they’ve already started forming opinions based on what they see… So questions you should ask yourself when it comes to choosing […]

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Neue Pie District Branding

What the Heck is Branding?

May 13, 2021

Branding consists of so many different things. Yes, it’s your logo, your website, your business cards…but those are just the outward-facing pieces that help create either a first impression or solidifies how someone could feel about your brand. But visuals are just a small part of branding. A very small part. Branding is knowing who […]

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You Do You

May 12, 2021

If you’re anything like me, you want to do everything the “right” way. So you read all the books, the blogs… You listen to all the podcasts. And while all of that is AWESOME… Nothing beats taking action and actually implementing what you learn! The year before I officially started my business, I did amazingly […]

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