Built to save you time and help you work more efficiently, this easy-to-use brand guide template outlines the brand strategy and identity essentials in a format that’s fully editable and customizable with InDesign or Canva. One of the great things about this brand guide template is that it also includes copy prompts so you know the type of content you should include with each section.

Consistency is important in branding. Small business owners who are just starting out might not have the luxury to make those definitive decisions about their branding which can lead to overwhelm and frustration later on.

This brand guide template includes copy prompts for the strategy and identity sections and will guide you through the essentials so those branding decisions become easier to make and will help you stay consistent in the future. Putting brand elements together in one beautiful guide will not only help the small business owner understand their brand, but it will help contractors and collaborators understand the brand and how to use the brand elements.

This brand guide template is perfect for graphic designers, web designers, social media managers, and digital marketers who want to provide a more efficient way to help their clients with branding. Super easy to use, this brand guide will help save you so much time organizing the details of brand strategy and visuals in a beautiful, cohesive way. Clients will love the professional look of the guide, but more importantly, it will help them make better branding decisions in the future so they can stay consistent.

Whether you’re working with InDesign or Canva, this brand guide template allows you to easily add your own fonts, images, logos, and brand elements. Copy prompts are included in each section just in case anything was missed or if you get stuck on what to include (we’ve all been there). For InDesign users, you can change the font styles and colors quickly by utilizing Character Styles and Color Swatches.

Brand Guide Template

Template  |  $47 USD

Compatible with: Adobe InDesign and Canva

Product Specs

• 11” x 8.5” (landscape)
• 61 total pages
• Compatible with InDesign and Canva
• Copy prompts included
• Main fonts are available through Google Fonts (Link included in instructions)
• The accent font is available through Adobe Fonts (Link included in instructions)
• Fully customizable content
• Layered document
• Mockups are not included (easily add your own images)
• Social Media Icons are not included

• 11” x 8.5” (landscape)
• 61 total pages
• Compatible with InDesign and Canva
• Copy prompts included

• Main fonts are available through Google
  Fonts (Link included in instructions)

• The accent font is available through
  Adobe Fonts (Link included in instructions)

• Fully customizable content
• Layered document

• Mockups are not included (replace easily
  with your own images)

• Social Media Icons are not included

Product Details

licensing terms.

By purchasing this digital product, you agree to our

Since you can't return a digital product, there will not be any refunds offered. Please ask us any questions before purchase or if there are any issues at support@sungandco.com.

Refund Policy

About the Product

File size: 1.8 MB
Format types: INDD, IDML, and Canva
Size: 11" x 8.5" (Landscape)

• Accent Font
• Hierarchy  
• Iconography
• Brand Elements
• Visual Style
• Brand Style
• Stationery
• Social Media Templates 
• Brand Resources
• Brand Photography
• Contact

• Logo Construction
• Secondary Logos
• Safe Area
• Common Errors
• Logo on Images
• Brand Colors
• Full Color Palette
• Main Color Palette
• Secondary Color Palette
• Typography
• Primary Font
• Secondary Font

• Table of Contents
• Introduction 
• About the Company
• Brand Personality
• Core Values
• Target Audience
• Ideal Client Profile
• Messaging
• Content Pillars
• Logomarks
• Logo Meaning
• Primary Logo

Sections Included

This brand guide template includes more than just visual guidelines. It also includes copy prompts for the strategy part of branding so you can outline the foundations such as core values and target audience.

What makes this different from others?

Frequently Asked Questions

This brand guide template does not include the fonts, but links are included where you can download the fonts for free if you choose to use them. This template allows you to easily swap out the existing fonts for your own fonts.

The brand guide template does not include images or mockup files. You can easily add your own images that best fit your brand.

Does the template include fonts or images?

Most of the sections in this template are listed above in Sections Included. Feel free to remove or add any sections you feel are necessary for your brand. This is a template that’s fully customizable so you can edit it to best fit your project.

What sections are included in this brand guide template?

Customer Support

Due to the nature of digital products, we do not offer any refunds or exchanges so if you have any questions about this brand guide template, please reach out to us at support@sungandco.com before purchase, and we will be happy to help!